3 things to remember when considering corporate gifting campaigns

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If you are thinking of giving away business gifts, there are several different occasions when you can do so. This includes special events, product launches, business anniversaries, etc. On the other hand, startups or new companies can use promotional gifting to build brand recognition. If you’re wondering who to give business gifts to, then according to a general rule of thumb, you should send gifts to the people who help in the success of company- from investors to employees and customers.
When giving business gifts, you must follow certain etiquettes, to ensure that it doesn’t turn out to be an awkward experience. For instance, if you purchase a gift that is too expensive or isn’t of any interest to the recipient, your gifting intentions may be of no use. So, before you consider shopping for promotional gifts for clients, colleagues, or employees, consider the following business gift giving etiquettes-


  • Know your budget

It happens quite often; companies go overboard with the promotional gifting budget and end up hurting their finances. Hence, it is important to decide on a budget for your promotional gifting occasions throughout the year, as it will largely have to do with your own company’s finances. One of the biggest mistakes to avoid is spending too much on gifts.


  • Avoid gifting religious items

Don’t commit a mistake to just assume that all of your clients or colleagues celebrate a particular festival, for instance Christmas. Giving a promotional gift to someone who feels awkward to accept it because of their religious beliefs can make both you and them uncomfortable. To avoid this, it is better to avoid gifting anything that has any link to religion.


  • Include everyone

The most important thing to remember is to include everyone when you are gifting. It is awkward to give gifts to certain team members while not giving anything to others. Whether you are gifting employees or clients within a certain industry, ensure to maintain uniformity.

You also need to ensure that you choose a good promotional gifting company. Trillium Sales Group is a premier promotional giftware supplier/distributor. In fact, Trillium Sales Group hasn’t been subjected to any scams till now; so, you can trust Trillium when it comes to finding the best promotional gifts.

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